Tuesday 18 October 2011

Korey Kay and Partners


Slightly unrelated to CCTV, but still looking at campaigns and how they are made effective is this advert. It actually made me feel quite ill at the end, but to me that's great, to be able to make an audience an emotion that makes them feel the advert physically is amazing.
Watch it:




This is taken from the Korey Kay and Partner website, they are a New York based company, and have created some quite poignant campaigns.

'Founded in 1982 as the Agency for Entrepreneurs, Korey Kay & Partners is a creatively-driven, full-service advertising agency based in New York. “Outsmart not Outspend” is our credo. Our claim to fame is putting companies on the map. Then all over it. Virgin Atlantic Airways, Comedy Central and Wynn Las Vegas are among them...'

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